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For benefits brokers

There's a coverage gap sitting inside every client you have

Most of your clients' employees are underinsured — and nobody in the current model is positioned to fix it. Ninety seconds on how that gap becomes your next revenue stream.

Schedule a demo 15 minutes, inside a live enrollment
Robert Gaydos speaking about the broker coverage gap opportunity

The coverage gap, per employee

Even with group life and voluntary maxed out, families are $700K short

What they have (group life + voluntary)$300K
What their family needs$1,000,000
$700K gap
$50K base $250K voluntary The gap Pendella closes

Nobody in the current model can fix it

Employees take the free group life, maybe buy up the voluntary supplemental — and stop. The group max rarely gets a family to real protection, the coverage disappears when they change jobs, and the spouse usually has nothing at all.

Not the employer

They don't want the administration of another program.

Not the carrier

They're capped at the group max.

Until now, not you

Individual life meant one-off referrals — no scale, no revenue.

That's the problem Pendella solves.

Embedded in the enrollment your clients already use

Individual life insurance, inside the experience employees are already in.

Employees see their coverage gap

Right in enrollment — where the decision is already being made.

A real rate in minutes

Prefilled, no paperwork.

Coverage they own and keep

For themselves and their spouse — it stays with them no matter where they work.

What it means for your book

A new revenue stream

On business you already have.

Differentiation at renewal

You're bringing clients something their last broker never did.

Zero implementation burden

No new platform, no HR workload, nothing for you to service.

Fifteen minutes, inside a live enrollment

Your clients keep their broker. Their employees finally get properly covered. And you get paid for closing a gap that's been sitting there all along.

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