For PEOs
There's a coverage gap sitting inside every worksite employer you serve
Across your entire book, most worksite employees are underinsured — and nobody in the current model is positioned to fix it. Ninety seconds on how that gap becomes revenue at the platform level.
The coverage gap, per worksite employee
Even with group life and voluntary maxed out, families are $700K short
Nobody in the current model can fix it
Worksite employees take the free group life, maybe buy up the voluntary supplemental — and stop. The group max rarely gets a family to real protection, the coverage disappears the moment they leave that worksite employer, and the spouse usually has nothing at all.
Not the worksite employer
They joined a PEO to reduce administration — not add it.
Not the carrier
They're capped at the group max.
Until now, not you
Individual life never fit the PEO model — no scale, no integration, no revenue.
That's the problem Pendella solves.
Embedded in the enrollment your worksite employees already use
Individual life insurance, inside the experience your platform already delivers.
Employees see their coverage gap
Right in enrollment — where the decision is already being made.
A real rate in minutes
Prefilled from data already in your platform — no paperwork.
Coverage they own and keep
For themselves and their spouse — it stays with them even if they change jobs.
What it means for your PEO
Revenue across your entire book
Without adding a single service obligation.
A richer benefits story
Helps you win new worksite employers — and retain the ones you have.
Deploys once, at the platform level
Not client by client.
Fifteen minutes, inside a live enrollment
Your worksite employers get a better benefits package. Their employees finally get properly covered. And your PEO monetizes a gap that's been sitting across your whole book all along.
Schedule a demo